Nangos Kenya, the newest and most dynamic online shopping platform for smartphones, has entered the booming e-commerce market in the country. Nangos is a ‘sheng’ word for ‘mobile phone’ and this strategic catch phrase aims to grab a market share in smartphones, the most selling product category online in Kenya.
“We have strategically positioned ourselves to provide the best shopping experience for smartphones online,” says Mr Osman Abdi Karim, the managing director and co-founder of Nangos Online Shopping. “Our aim is to give Kenyans the lowest prices and high quality smartphones.
Mr Osman said based on their strategy, Nangos is set to become Kenya’s leading smartphones online shopping platform.
Nangos Kenya has been in the smartphones industry for the past 10 years focusing mainly on offline wholesale and retail distribution. The idea to venture online come at the right time when online shopping is steadily becoming the most preferred shopping.
Nangos kenya, has a campaign runs from 25th to 7th Every month to give existing and new customers an opportunity to experience the platform’s efficiency, quality and price.
Among the smartphone brands that will be on the Nangos Week Campain are Infinix smartphones, Tecno Smartphones, Oppo smartphones, Huawei smartphones and many other smartphone brands in kenya.
This will be exclusive throughout the week. “We believe Kenya is ready for a new shopping experience especially for smartphones and we hope to live up to their expectations,” says Mr William Otieno, e-commerce and creative manager at Nangos Kenya and former lead creative Kilimall International.
It is projected that the eCommerce industry in Africa will be worth at $75 billion in the continent’s leading economies by 2025.
In Kenya, online shopping has grown steadily over the last three years. In November 2017, Safaricom launched an ecommerce in, joining Jumia and Kilimall. Since 2012 to date, Kenyans have been slowly embracing online shopping and changing their shopping culture in line with growth in mobile phone service penetration.